The design and production of conference branding, marketing and event artwork.
International
About the Project
2024
Project Overview
Archer are developing the next generation of advanced semiconductor devices – technologies that are a result of the creativity and pioneering scientific discoveries of the company.
LAAD was commissioned to update the design language for a variey of marketing assets.
The work
LAAD has provided Archer communications and marketing assets since 2021 with the objective to building brand awareness and investment.
To keep pace with the groups progress, Archer felt that the branding that had been in place since 2022 required a mid life update. LAAD worked with Archer and generated concept designs for Powerpoint presentations and Linkedin announcements. After refining these, a base design language was approved and this was applied across a variety of marketing assets ranging from Powerpoint presentations, website announcement posts and Linkedin posts.
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