Australian Rare Earths 2023-24 Annual Report

International

About the Project

2024

Project Overview

AR3 is working to secure a sustainable future through an environmentally and socially responsible approach to producing critical rare earth materials and uranium for a cleaner energy future. They understand that exploring and developing mineral resources in a sustainable way is essential to their operating and financial success. We are committed to integrating and promoting sustainability into all facets of their business.

LAAD designed and produced a 100 page Annual Report.

 

The work

LAAD has provided AR3 a range of communications and marketing assets, including the AR3 website, since late 2020 with the objective to building brand awareness and investment. As part of these activities, LAAD worked with AR3 to design and produce its 2023/24 Annual Report.

To reflect the expansion in exploration activities which have seen AR3 branch out into the uranium market, the report’s design language features a bold and dynamic new look. The design will be integrated throughout future AR3 marketing and communications. The project involved graphic design concepts, image sourcing and manipulations, layouts, designs and population of supplied content, reports and data.

The annual report was submitted to the ASX, an eDM was sent to the company shareholders, uploaded to the AR3 website and a limited number of copies were printed.

Client

AR3

Industry

Rare earth mineral and uranium exploration

Service

Graphic design

Copywriting

Image manipulation

Typesetting

Production

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